Business Storytelling

Okay, so maybe it's a little cliche to use the video of Chris Anderson that was posted on the assignment page, but here goes.

I thought that this video was extremely important for entrepreneurs everywhere, especially after the assignment last week. I read an article about China's booming market, especially in the digital sense. The fact that Chris Anderson from the TED talk is talking about how the communication process is "fine-tuned through millions years of evolution," the internet is the instant source of anything and everything. Truth and deception are both out there in the internet, but for the most part, what I'm discussing here is certain.

Enough of being vague, I'm talking about the business industry here. I think it's more important than ever to do market forecasting and "keeping up with the Joneses." I don't really like expressions like that, but honestly, this is a competitive industry. You have to know what to do and where to go to do it in order to stay ahead of the competition and new products.

What better way to accomplish this than the internet? It's more than lightening fast and it's accessible just about everywhere and at any time. We can even use our cell phones now to accomplish these feats! I remember when my mother was the only one with a cell phone in the family and it was for driving in the city. That phone could send and receive calls, and you could even add your contacts to the phone book. Wow that's amazing! My boyfriend doesn't even own a computer and pays $100 a month for his Blackberry Storm with internet access. I have two laptops, a cellphone (mainly used for texting), and a Verizon MiFi card. I won't even begin to tell you how much I have invested in my collection. Also, as a side note, the worst part of technology is that an antique really is junk. That cellphone my mom used to carry in the car? Oh yeah, that's scrap parts now. It's not like an antique table. The newer the better and the better the better.

Why am I going to all the trouble of explaining something that seems pretty obvious? Because it completely applies to the market of any industry! The newest information you can get will help you more than anything else out there! How do I know my client will have the best paying job I can find him? Because I researched the highest paying professional pianist gigs out there and found a solid one for him.

These measures only need to be applied from different angles, but they always work.